previous arrow
next arrow
Slider

Our Advisory menu focuses on the three sectors that drive 80% of the global economy:

  • Financial Services
  • Infrastructure
  • Agri-business

INNOVATION

For Asensu, Innovation means thinking and standing outside the box. Convention is our last resort

EXPERTISE

Thinking outside the box to Capture Opportunity Creative Solutions through Innovation

VALUES

Consistently putting the client and our integrity first Execution is our core motto

our team

JAMES KWABENA ADDO

Group Managing Partner –Asensu Holdings BV

HATIM ELAMIN

Lead Associate Director –East Africa

Our Vision

To provide discerning clients with unique, game-changing investment opportunities in debt, equity and equity-linked opportunities in select African markets.

We focus on making the right decisions about the right industries, at the right time and at the right prices, without regard to how those decisions affect our financial results in any given reporting period.

We maintain specific focus on relevant African sectors and have strong sector value propositions in: Financial Services, Infrastructure, Agribusiness and Technology.

Asensu is a private financial advisory firm focused on creating solutions for select clients in African opportunities.  We provide situational and discretionary advisory services to our clients looking to leverage investment capital.

To provide discerning clients with unique, game-changing investment opportunities in debt, equity and equity-linked opportunities in select African markets. We focus on making the right decisions about the right industries, at the right time and at the right prices, without regard to how those decisions affect our financial results in any given reporting period.  We maintain specific focus on relevant African sectors and have strong sector value propositions in: Financial Services, Infrastructure and Agribusiness.

Our Market​

Our critical Africa focus assures strong sector relevance with optimally calibrated value propositions in;

  • Financial Services
  • Infrastructure
  • Agribusiness and Technology

Our target opportunities all within two types of investment environments:

  • Emerging African growth stories with deepening democracies over the past decade and established and stable economies
  • Regions with visible signs of a fast growing middle class with accelerating purchasing power
  • Stabilizing political environments, endowed with untapped resources and with youthful populations that are highly receptive to major infrastructure and technology investment that supports leapfrogging event-induced development gap.

Our Services

Our Advisory menu focuses on the three sectors that drive 80% of the global economy: Financial Services Infrastructure Agri-business Our target market fall within two investment criteria: Emerging African growth stories with tested democracies within stable economies, supported by burgeoning tech-savvy middle and consumer classes with accelerating purchasing power. New states emerging from instability with untapped resources such as youthful populations and natural resources, and highly receptive to major infrastructure and technology investment in order to leap frog the conflict-induced development gap

Our Partners

  • Our strategic partnerships bring strong private investors that extend our capital footprint across continents.
  • Global Financial Innovations Inc (www.GFlUK.Net) is a merchant banking firm established in 2004 that focuses specifically on debt and fixed income transactions in addition to collateralized obligations strictly for Africa.
  • Barakali Investments Holdings LLC (Mauritius) is an investment advisory firm based primarily in Khartoum, Sudan. Bara Kali provides corporate and investment advisory services to companies seeking to do business in the Republic of Sudan and the greater East African region.

KIARA ELLOZY  (Strategic Advisor –Asensu Holdings BV)  Advisory Team (NY, US)

Kiara began her career in finance over twenty years ago. She received extensive training and finance experience at J.P. Morgan, where she worked both before and after business school.  Her exposure at J.P. Morgan spanned Mergers & Acquisitions where she and her teammates advised clients on the strategic and financial aspects of buying or selling companies and divisions; Healthcare and Retail Credit where she conducted financial analysis and determined the creditworthiness of retail and healthcare companies for J.P. Morgan’s portfolio; and Equity Capital Markets, where she and her teammates advised and executed the initial public offerings for emerging companies and aided more established public companies in coming back to the US equity markets for follow-on offerings. Deal size ranged from equity offerings of below $75 million to acquisitions up to and over $1 billion+.

Outside of J.P. Morgan, Kiara has provided business advice to numerous companies, spanning the full range in size – ranging from companies with multi-billion $ sales to companies with sales below $1 million; and ranging from financial services companies to manufacturing companies.  She has worked in various capacities as investor consultant, and business operator – often advising top management (CEO, COO, CFO, senior management) and contributing at the board level.  She has experience juggling responsibility for portfolios of companies at the same time, and also working intensively with one company at a time.  She has conducted business in Europe and Latin America in addition to the United States, on both east and west coasts.  Kiara has both African and North American parentage and has lived in multiple African countries including Ghana, Egypt, The Gambia.  She is familiar with the economies and financial systems of many countries across the globe, and has travelled widely.

Kiara attended Harvard College and Harvard Business School.  Series 7 & 9 2005

CHRISTOPHER EVANS  (Managing Director – GFI)

Chris is GFI’s Managing Director, founder and has been involved in Emerging Markets since 1974.  He was a Second VP at Chase London responsible for cross-border exposures in East, Central and Southern Africa of $1.5bn.  Between 1981 and 1987 he held senior positions at First Chicago in London and Africa – managing, turning around, and selling their operations in Kenya and Nigeria.  He was instrumental in upgrading the Treasury Operations in these entities and introduced trading in Kenya Government Securities to the market.

From 1988 to 1994 he was MD of Meridien’s banks in Nigeria and Swaziland and restored these entities to profitable operations with a focus on Treasury Operations.  Between 1994 and 1997 he worked for a World Bank affiliate in Zimbabwe and established Heritage Investment Bank for local investors where he introduced Commercial Paper and other debt instruments including the first currency linked note issue in Africa.  He was Director of Corporate Finance for Loita Capital Partners International between 1997 and 1999 and conducted debt issues in several African countries for Loita’s clients.  From 1999 to 2002 he was Director of Business Development for Stanbic Africa (Standard Bank of SA) He established Stanbic’s Mauritius Bank which handles the Treasury Operations for Stanbic’s 17 subsidiaries in Africa and created strategies to actively participate in local markets. He structured two Tier II debt issues in Namibia and Botswana.  He implemented a strategy to create funds in local African currencies which was successful.  He was a member of Stanbic Africa’s Risk Management Committee and a member of Standard Bank Johannesburg’s Country Risk Committee.

Chris is an Associate of the Chartered Institute of Bankers.